Research for ads
Describe the product. Research helps decide who to speak to, what to say first, and what proof to show.
Product idea -> ad angle -> first video draft.
Demo
Watch a product idea turn into a buyer, hook, proof, and first video idea.
1. Input
Start with the product or niche, audience, and goal.
Demonstration
A compressed example of how Research turns a product idea into a stronger ad angle.
Before Create
Before writing a script, Research helps answer who it is for, what opens the video, and what makes it believable.
Before and after
Research answers three simple questions before Create starts: who is this for, what should the video say first, and what should make it believable?
From research to Create
Create opens with a simple idea already there. You can edit it before making the video.
After research
Create does not start empty. It opens with a buyer, an opening line, and a proof idea you can change.
You can still edit everything.
Find the angle. Then make the video.
